Business Advice

  • 30 Second Elevator Pitch Template
    Here is template for a 30 second elevator pitch. Do you know-how… (list 2 to 3 negative emotions – frustrated, furious, overwhelmed, clueless, demanding, frightened, desperate, struggling, angry, concerned, worried) (ideal
  • Case Study of an Industry Roll-up
    The Situation A medium-sized employee drug-screening company was competing in an industry where a major industry roll-up was occurring. The company’s two biggest competitors had recently received VC money and
  • SMART Goal Setting
    SMART GOALS Once you have planned your project, turn your attention to developing several goals that will enable you to be successful. Goals should be SMART – specific, measurable, agreed
  • Case Study of Best Practices
    The Situation A large technology company with worldwide offices was seeing the size of its average deal slip. Also, its enterprise-wide licenses worth $1,000,000 or more had all gone away.
  • Case Study of Promoting Top Rep to Sales Manager
    The Situation A medium-sized software company was experiencing eroding market share, tougher competition, and slipping value proposition. The company had invested heavily in different kinds of sales training, including sales